Farmley's Healthy Snacking Report 2024: A new survey shows that 73 percent of Indians prefer to read ingredient lists and nutritional values of snacks before purchasing them, indicating increased awareness of healthy snacks in the country. The Healthy Snacking Report 2024, released on Sunday, is based on a survey of over 6,000 people across India and aims to examine consumption trends.
73 percent of people get this information before buying snacks
73 percent of those surveyed prefer to read content and nutritional value labels before making a purchase. Of these, 93 expressed a desire for transparency and information about healthy options. According to the report, 9 out of 10 Indians are looking for alternatives to everyday items.
Content screening of food packets for potentially harmful substances
The report comes in the wake of increasing cases of food adulteration in products such as spices, sweets, and fast-moving goods. The issue has prompted consumers to be more cautious, with many checking the contents of food packets for potentially harmful substances.
Products with nutritious elements are the first choice of people
The survey found that 9 out of 10 people are looking for healthier options even in the traditional breakfast. In particular, nearly 60 percent of Indians are now choosing products with healthier ingredients like nuts, seeds, and whole grains. in which
Makhana (foxnut) and dry fruits have emerged as popular choices in the healthy snacking segment. According to the report, 67 percent of Indians opt for options rich in these nutrients.
Makha's Trusted Breakfast in India
"The growing popularity of makhana in India shows that 59 percent of people consider it a reliable snack. Followed by Gen Z (49 percent) and Gen X (47 percent), which shows its popularity among all age groups. Additionally, more than 70 percent declared that His favorite time for breakfast was with his evening tea/coffee.
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